Private label hair colour.
Trusted by professionals for over 40 years.

Our vegan, cruelty-free shades are perfectly matched to meet your brand’s vision. We formulate, fulfil and distribute with unrivalled attention to detail.

Made in britain Vegan friendly
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Private label branding products

Custom private label

At La Riche, any shade you choose becomes exclusive to you. Our world-class formulas are sought-after across the globe, and we provide a completely confidential partnership to bring your products to life. We are your perfect partner.

Whether you’re looking for an end-to-end solution or colour only, we are the partners with the know-how, pigment-perfect process and extensive experience you need for ongoing colour fulfilment.

You choose we fulfil end to end solutions

You choose, we fulfil –
end-to-end solutions or product only

With our turnkey solution, we can create a wide range of hair-friendly products to meet your needs, and provide your pick of exclusive colour blends. From formulation to distribution directly to you – we’ve got all your private label services covered.

Want a colour-only service? Just select the shades you want and we’ll present you with filled product drums while your team takes care of the rest.

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A world of opportunity awaits

Join other leading brands and discover a partnership with La Riche. We take the burden of production away and provide high quality products at a competitive price. We’re ready to go when you are.

A world of opportunity awaits