How to apply Directions

Helpful Tips

  • If you're applying multiple colours then the hair needs to be washed and dried separately. (Please take extra care during application if you are only partially colouring, to avoid staining the surrounding hair)
  • To achieve lighter shades than your current colour we recommend you to seek professional advice.
  • To achieve your own unique pastel shades, you can dilute your chosen Directions colour with our White Toner.
  • To get the most out of your colour we'd advise you to use a Colour Protecting Shampoo & Conditioner (we hate to do this again, but we do a great one that compliments Directions).
  • Try and avoid shampoos with conditioner in.


  • Do NOT mix Directions in with peroxide.
  • Do NOT dye eyelashes or eyebrows.
  • If product comes in contact with the eyes, rinse immediately with clean water.
  • Sometimes newly coloured hair can bleed when wet, so ensure hair is completely dry before sleeping or wearing light coloured clothing. (It may be safer to use old towels and bedding after application).
  • Colours can sometimes stain certain surfaces & materials - Please use with care.
  • Directions does NOT have a specific longevity on the hair.
  • Shades may vary at the manufacturers discretion.

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